Google adwords-display Questions & Answers - in .pdf
- Vendor: Google
- Exam Code: adwords-display
- Exam Name: Google Display Exam Practice Test
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Google Display Exam Practice Test Sample Questions:
1. You are creating an InVideo overlay ad unit based on YouTube's FLA template. As you create this ad, you must follow some very specific requirements for the overlay to be accepted by YouTube. Which one of the following statements is an accurate statement about the overlay advertisement?
A) The maximum file size is 120KB, the maximum animation is 30 seconds, and the frame rate must be set to 10 frames per second.
B) The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 30 frames per second.
C) The maximum file size is 10KB, the maximum animation is 3 seconds, and the frame rate must be set to 30 frames per second.
D) The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 25 frames per second.
2. Lily has created a display campaign to help support her consulting business. She wants to find the best keywords based on the site content. Which of the following Google AdWords tools will she use to accomplish the task?
A) Conversion optimizer
B) Keyword tools
C) Display ad builder
D) My Change History tool
3. Jeffrey has an online store that caters to collectors of antique pins based on comic book characters. His audience is small, but dedicated. If you were advising Jeffrey about his online advertising sales, which of the following would be the best strategy considering Jeffrey's audience?
A) Use Google AdWords with hundreds of comic-book based keywords.
B) Use the Google Content Network for niche placements.
C) Use the Google Content Network with automatic placements based on hundreds of comic-book based keywords.
D) Use Google AdWords for search marketing.
4. Robert has created a display ad for his business that sells photography equipment online. He has created a large keyword list for his ad Google AdWords campaign - which is included in the Google Content Network. What is likely to happen with an expansive, large keyword list?
A) Robert's ad may show up on irrelevant sites that seem related to his business, but really ar en't.
B) Robert will generate more sales.
C) Robert's ad will budgeting will be adjusted to use the entire budget as soon as possible because the large amount of keywords will demand his ad more often.
D) Robert's ad may be paused by Google because there's an abundance of keywords.
5. Which bidding strategy will you use if you are focused on building awareness of a product or brand on the Google Display Network?
A) CPA bidding
B) Manual CPC bidding
C) CPM bidding
D) Automatic CPC bidding
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: B | Question # 4 Answer: A | Question # 5 Answer: C |
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